ITNews

Google AdWords will soon be penalizing slow landing page load time, in its continuing efforts to improve user experiences.

Read all about it in the Google blog posting Landing page load time will soon be incorporated into Quality Score.

I think the traditional wisdom that Web surfers abandon a site if the first page doesn’t load within 8 seconds is no longer true. High speed Internet connections have most likely increased impatience to 4 seconds or less.

…John

This entry was posted on Saturday, March 8th, 2008 at 8:30 am and is filed under Ads, Internet, Web. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.